When we do our beauty routine, we seek a moment of total self-care , but it's true that our planet is increasingly suffering from the amount of waste we leave behind, especially that which comes from the cosmetics and skincare industries.

2023 is starting off with a much greater awareness of the environment and our footprint on the planet. That's why Skinminimalism is emerging as one of the skincare trends thanks to its philosophy of reducing makeup and skincare application as much as possible, avoiding the use of unnecessary products and instead opting for the bare minimum to achieve the greatest effect—in short: quality over quantity, using multifunctional, nutrient-rich products for our skin.

The skinimalism movement emerged as a way to continue caring for our skin without saturating it or damaging the environment. It involves simplifying your beauty routine by using products that serve multiple purposes to continue achieving extraordinary results. There's nothing we love more than the practicality of products that serve multiple purposes at once, and this trend goes hand in hand with our obsession with multipurpose products.

What is skinimalism ?

Skinimalism is a global trend of reducing steps in our skincare routine, becoming a way to raise awareness about the products we use every day, both day and night.

In recent years and after the pandemic, we saw how the clean girl look took over our ForYouPage on TikTok and even tutorials on how to achieve it, this is also an effect that skinimalism has given us. Under the idea that you don't have to buy thousands of products to achieve that effortless glowy look like Hailey Baldwin's (which as we know is all thanks to skin cycling ), a skinimalism routine also has the benefit of saving time, money, effort, and resources for the planet.

How to apply skinimalism ?

While using fewer products may seem simple, the reality is that finding the right ones for your skin's needs can be a bit of a challenge. You can do it two ways: ask your dermatologist to recommend an efficient routine with ingredients focused on your skin type and the solutions it requires; and second, do it yourself, looking for the basic products that every skincare routine should have: cleanser , moisturizer ( cream or serum ), and sunscreen . The idea is that these serve more than one purpose so you can reduce the use of other treatments. If you're unsure of your skin type or needs, you can take this test to help you find out.

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